A Cut Above

Many of us take our beauty routines for granted. In addition to being able to enjoy a haircut on a whim, we have no doubt, unless we forgot to pick up or place an order, that shampoo, conditioner, and other personal-care products will be waiting for us in our bathroom. But to millions of unhoused people, even the most basic haircut is a luxury, and access to hygiene products aren’t guaranteed.

With this in mind, as we launched the hair-care brand Hair Proud (from I Am Proud), we partnered with StanUp For Kids and several independent salons across the country to launch A Cut Above. In line with StandUp For Kids’ mission of helping unhoused youth, this new initiative offered free haircuts to any young person experiencing housing insecurity.